Last updated: 8 September 2025
1. Agreement Overview
These Terms of Service ("Terms") govern your use of AlphaTest, an educational platform designed to help children prepare for 11+ examinations in the United Kingdom. By using our service, you agree to these Terms.
Important: This agreement is between AlphaTest (operated by Algomix Limited) and the parent/guardian of the child using our educational services. Parents/guardians are responsible for supervising their child's use of our platform.
Service Provider
Company Registration: 16694403
Registered Address: 128 City Road, London, United Kingdom, EC1V 2NX
Email: support@alphatest.co.uk
Phone: +44 7831339433
2. Educational Service Description
- AI-Powered Tutoring: Personalised learning assistance for Mathematics, English, Verbal Reasoning, and Non-Verbal Reasoning
- Practice Materials: Age-appropriate questions and exercises aligned with UK 11+ curricula
- Progress Tracking: Detailed analytics and reports for parents and children
- Gamified Learning: Engaging features including streaks, achievements, and interactive elements
- Mock Examinations: Timed practice tests simulating real 11+ conditions
- Parent Dashboard: Tools for monitoring progress and managing account settings
3. Age Requirements and Parental Responsibility
3.1 Age Restrictions
- Our service is designed for children aged 8-13 years preparing for 11+ examinations
- Accounts must be created and managed by a parent or legal guardian
- Children under 13 cannot create accounts independently under UK law
3.2 Parental Supervision
Parents/guardians agree to:
- Supervise their child's use of the platform
- Ensure appropriate usage times and frequency
- Monitor their child's progress and wellbeing
- Report any concerns or issues immediately
- Maintain the security of account login details
4. Account Terms and Usage
4.1 Account Creation
- Parents/guardians must provide accurate information during registration
- One account may be used by multiple children in the same household
- Account sharing outside the immediate family is prohibited
- You are responsible for maintaining account security
4.2 Acceptable Use
Users agree not to:
- Share account credentials with unauthorized users
- Attempt to reverse-engineer or copy our educational content
- Use the service for commercial purposes
- Upload harmful, inappropriate, or illegal content
- Interfere with the platform's security or functionality
- Create multiple accounts to circumvent usage limits
5. Subscription and Payment Terms
5.1 Subscription Plans
- Family Plans: Discounted rates for multiple children
5.2 Payment Processing
- Payments processed securely through Stripe
- All prices include applicable UK VAT
- Automatic renewal unless cancelled before the next billing cycle
- Payment failures may result in service suspension
5.3 Cancellation Policy
- Subscription Cancellation: Cancel your subscription at any time through your account settings
- Access Continues: You retain access until the end of your current billing period
- No Partial Refunds: Payments are non-refundable once made
- Future Billing: Cancellation prevents future charges but does not refund current period
6. Educational Disclaimers
Important Educational Notice:
- We cannot guarantee specific exam results or school admission outcomes
- Individual results may vary based on the child's effort, ability, and other factors
- We recommend combining our platform with other study methods and professional tutoring where appropriate
7. Intellectual Property Rights
7.1 Our Content
7.2 User Content
- Users retain ownership of any content they create or upload
- By using our service, you grant us permission to use anonymized learning data to improve our educational algorithms
- Personal data is handled according to our Privacy Policy
8. Service Availability and Support
8.1 Service Uptime
- We aim for 99.5% service availability
- Scheduled maintenance will be announced 48 hours in advance
- Emergency maintenance may occur without notice
- Service credits available for extended outages exceeding 24 hours
8.2 Customer Support
- Email support available Monday-Friday, 9 AM - 6 PM GMT
- Response time: Within 24 hours for general inquiries
- Priority support for technical issues affecting learning
- Comprehensive help centre and FAQ section
9. Limitation of Liability
To the fullest extent permitted by UK law:
- Our total liability is limited to the amount paid for the service in the preceding 12 months
- We are not liable for indirect, consequential, or punitive damages
- We do not guarantee specific educational outcomes or exam results
- Users are responsible for their own learning outcomes and exam preparation
Nothing in these Terms excludes or limits our liability for: Death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded under UK law.
10. Termination
10.1 Termination by You
- Cancel your subscription anytime through your account settings
- Cancellation takes effect at the end of the current billing period
- Access continues until the end of the paid period
- Account data retained for 30 days after cancellation for reactivation
10.2 Termination by Us
We may suspend or terminate accounts for:
- Violation of these Terms of Service
- Non-payment of subscription fees
- Fraudulent or abusive behaviour
- Technical or security concerns
11. Child Safety and Wellbeing
Our Child Safety Commitment
- Safe Learning Environment: All content is age-appropriate and educationally focused
- No Social Features: No chat, messaging, or social interaction features to ensure safety
- Stress Management: Built-in break reminders and positive reinforcement to prevent learning stress
- Parental Controls: Comprehensive tools for parents to monitor and control usage
- Report Concerns: Immediate reporting system for any safety or wellbeing concerns
- Professional Standards: All staff undergo DBS checks and child protection training
12. Updates and Changes
- We may update these Terms to reflect changes in law or our service
- Significant changes will be notified by email 30 days in advance
- Continued use of the service after changes constitutes acceptance
- Previous versions of Terms available upon request
13. Governing Law and Disputes
- These Terms are governed by the laws of England and Wales
- Disputes will be resolved in UK courts
- We encourage informal resolution of disputes through our customer service team
- Alternative dispute resolution available through approved UK mediation services
14. Contact Information
For questions about these Terms:
Phone: +44 7831339433
Address: 128 City Road, London, United Kingdom, EC1V 2NX
For technical support:
Email: support@alphatest.co.uk
Help Centre: +44 7831339433
For child safety concerns:
Phone: +44 7831339433